The ‘Just Imagine’ technique is a powerful and effective tool used by many businesses and marketing professionals to help their customers achieve success. It’s a technique that has been used successfully for decades and is based on psychological principles of the mind.
Put simply, the ‘Just Imagine’ technique works by allowing a customer to escape from their current reality, and begin to imagine and develop their ideal future. It works by helping to break away from existing thought patterns, beliefs and feelings and allowing them to begin to see the possibilities and potential of their future. The technique encourages customers to tap into their own subconscious mind, allowing them to make decisions and take actions that will lead them towards that ideal future.
When using the ‘Just Imagine’ technique, it’s important to keep the conversation and approach focused on the customer’s goals, desires and aspirations. The key is to create an atmosphere of empowerment and possibility. As the customer begins to imagine and visualise their ideal future, they can begin to unlock and unleash their own potential, as well as gain a better understanding of their own potential.
A great way to start off a conversation using the ‘Just Imagine’ technique is to ask the customer to describe their current state of mind. This helps to create a baseline from which to start from. What is the customer feeling and thinking about in the here and now? What are their current hopes and dreams?
By asking questions about the customer’s current state, it paves the way for the customer to then begin to explore the possibility of what their future could look like. What could be possible for them if they were to turn their dreams into a reality?
As part of the techniques, it’s also important to encourage the customer to really tap into the power of their imagination. Ask them to take a few moments to escape from reality and start to visualise and imagine their ideal future. Ask them to picture their future the way they would like it to be.
Get the customer to imagine all the things they would like to achieve, the life they would like to be living, and the milestones they would like to reach. Encourage them to be as vivid and descriptive as possible.
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Use questions like “What would you do if you had unlimited time, money and resources to achieve your dreams? How would you live your ideal life?” These questions encourage the customer to start to develop a more positive, limitless mindset and to begin to truly imagine the possibilities.
As the customer begins to imagine and explore their ideal future, it’s important to be a supportive listener. Acknowledge and affirm any ideas the customer is excited about, and try to explore their ideas further by asking questions about the details. This helps them to further explore the possibilities and create a clear vision of what their future could look like.
The ‘Just Imagine’ technique is also a great tool for helping the customer to start taking action towards their goals. Ask questions about what action steps the customer can start taking now in order to bring their inspiring and empowering visions and goals to life.
These action steps don’t have to be huge, overwhelming steps but simply small, manageable ones. Encourage the customer to break down larger goals into more doable and achievable pieces. Ask them to commit to these steps and support them in these commitments.
The ‘Just Imagine’ technique can be an incredibly powerful tool for helping customers to escape from the reality of their current circumstances and to open their minds to the possibilities of their future. By encouraging customers to unlock their own potential, they can begin to create a vision of the future they truly desire.
The technique requires a great listener and encourager, who is truly supportive of the customer’s dreams and ambitions. When used correctly, the ‘Just Imagine’ technique can be a highly effective tool for helping customers to unlock the power of the mind and start taking steps towards achieving their goals.