Marketing phrases of the week

HTML sitemap | Marketing Glossary

HTML sitemap

An HTML sitemap is a type of website navigation tool which allows users to easily find specific pages within a larger website.


Algorithm Update

An algorithm update is changes to algorithms (mathematical processes) used by search engines, such as Google, to create relevant search results for users.

Algorithm Update | Marketing Glossary

IxD

IxD stands for Interaction Design, and it's a process used to research, plan and implement interactive experiences designed for people who use interactive products such as websites, web applications and mobile apps.

IxD | Marketing Glossary

PDF

PDF stands for Portable Document Format, and it is one of the most popular document formats available today, used in almost every industry.

PDF | Marketing Glossary

Brand evangelist

A brand evangelist is someone who is a passionate supporter of a particular product or service.

Brand evangelist | Marketing Glossary

Monetising

Monetising refers to the process of turning a product or an idea into monetary value.

Monetising | Marketing Glossary

Personalisation

Personalisation is a cornerstone of modern marketing.

Personalisation | Marketing Glossary
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