From A to Z: Your comprehensive marketing glossary.
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A prospect is a person who is likely to be interested in buying a product or service that a business has to offer.
MRR, or 'Monthly Recurring Revenue', is a term used in marketing to refer to the regular income that is generated consistently over time.
Marketing automation is a term used to describe a range of tools available to businesses and organisations that can help to streamline and improve their marketing efforts.
In marketing, ‘bad leads’ are essentially prospective customers that have been targeted by a company’s sales and marketing efforts, but that don’t represent actual good sales opportunities.
Web design is the entire process of creating and organising sites on the internet which can be accessed by users via a web browser.
