Marketing phrases of the week

Prospecting | Marketing Glossary

Prospecting

Prospecting is the process of targetting potential customers and identifying the most promising among them to pursue as leads or potential sales opportunities.


Syndicated content

Syndicated content is content that has been published and distributed across multiple platforms and websites.

Syndicated content | Marketing Glossary

Page views

Page views refers to the number of times a particular webpage has been viewed.

Page views | Marketing Glossary

Indoor signage

Indoor signage is a marketing term that refers to signage displayed inside a building or location, such as in retail stores, businesses, hotels, restaurants, sports stadiums, and so on.

Indoor signage | Marketing Glossary

Sales pipeline

Sales pipeline is the term used to refer to the sales process—from start to finish—and the steps followed by salespeople.

Sales pipeline | Marketing Glossary

Link reclamation

Link reclamation is an essential search engine optimization (SEO) technique that should form an integral part of any content and link building strategy.

Link reclamation | Marketing Glossary

Social newsjacking

Social newsjacking is a marketing technique used to inject a brand or product into trending news or discussions.

Social newsjacking | Marketing Glossary
Enhance your marketing IQ... browse the glossary of marketing terms and decode the jargon.