Marketing phrases of the week

Bing Ads | Marketing Glossary

Bing Ads

Bing Ads is an online advertising platform developed by Microsoft.
Website popup | Marketing Glossary

Website popup

A website popup, also known as a pop-up message, is a computer window that appears unexpectedly and without the user’s consent on a computer or mobile screen.

 Loyalty | Marketing Glossary

Loyalty

Loyalty is an often-overlooked concept in the world of marketing, but it is vitally important to all successful businesses.

 Short URL | Marketing Glossary

Short URL

A Short URL is a way to create a shorter link for sharing content online quickly and easily.

 Qualified traffic | Marketing Glossary

Qualified traffic

Qualified traffic refers to the visitors to a website that are targeted and likely to convert into leads or sales.

Brand mentions

A brand mention refers to the act of mentioning a specific brand, product, or service in a piece of content.

Brand mentions | Marketing Glossary

Social media profile

A social media profile is an online digital representation of a person, business, brand, or entity on a social networking platform.

Social media profile | Marketing Glossary

Relationship marketing

Relationship marketing is a strategy used by organizations or businesses to develop a long-term relationship with their customers.

Relationship marketing | Marketing Glossary

Customer satisfaction

Customer satisfaction is the process of ensuring that customers are satisfied with a company’s products and services at all stages of the customer journey.

Customer satisfaction | Marketing Glossary

Meta Description

Meta Description is an HTML tag used by search engines to accurately describe a web page or a blog post.

Meta Description | Marketing Glossary

Ad space

Ad space is a term used in marketing and advertising which refers to the spaces available on websites, blog sites, newspapers and magazines, that companies can purchase, so that they can display their adverts in order to expand their market reach and realise their desired sales objectives.

Ad space | Marketing Glossary
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