Marketing phrases of the week

Autoresponder | Marketing Glossary

Autoresponder

An autoresponder is an automated email service that sends pre-written messages to contacts following specific predetermined triggers.


Newsletter marketing

Newsletter marketing is a cost-effective form of marketing that allows companies to keep in touch with their customers and target audience.

Newsletter marketing | Marketing Glossary

Email marketing

Email marketing is a form of direct digital marketing where businesses, organisations, or individuals use email to communicate either with other businesses, organisations, or individuals, or to communicate with their own customers, market members, or subscribers.

Email marketing | Marketing Glossary

App

An app is a type of application software designed to enable users to perform a specific task on a mobile or computing device.

App | Marketing Glossary

Revenue share

Revenue share is a marketing technique that allows advertisers to generate revenue from sales made by using a particular affiliate.

Revenue share | Marketing Glossary

Search algorithm

Search algorithms are a critical part of the processes used by search engines to bring users the most relevant search results.

Search algorithm | Marketing Glossary

Google Analytics

Google Analytics is a powerful web analytics tool from Google which helps users understand their website visitors in ways that just wouldn’t be possible through manual data gathering methods.

Google Analytics | Marketing Glossary
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